Projects

Akamai - SIA Mobile

Helps organizations customize and protect their devices for a safe mobile internet experience.

Detailed description

  • Heuristic analysis of the existing application
  • Understanding of users' pains
  • Understanding stakeholder needs
  • Competitor research
  • Creation of personas
  • Analysis of the user's current journey
  • Creating the ideal user journey
  • Architecture of navigation
  • Wireframe creation
  • Layout creation
  • Construction of navigable prototype
  • Test with users to analyze the understanding of the solution
  • Style Guide creation
  • Launch of the product
  • Continuously improvements of the user experience

Caixa project overview

In this project, we developed a comprehensive solution for credit card users, allowing them to access an intuitive and user-friendly environment where they can manage various aspects of their credit card usage.This solution enhances user experience by providing a centralized and accessible platform for managing all aspects of credit card usage.

Detailed description

  • Heuristic analysis of the existing application
  • Ethnographic research with users
  • Understanding of users' pains
  • Understanding stakeholder needs
  • Competitor research
  • Analysis of the current bank database
  • Creation of personas
  • Analysis of the user's current journey
  • Creating the ideal user journey
  • Architecture of navigation
  • Creation of wireframes
  • Layout creation
  • Construction of navigable prototype
  • Test with users to analyze the understanding of the solution
  • Correction of errors found in the tests
Caixa project

Rede

In this project, we developed a platform where sellers can easily access their sales, financial statements, cancellations, financial reversals, and contest incorrect charges made by credit card companies.

Detailed description

  • Desktop research
  • Ethnographic research
  • Analysis (users pain, stakeholder needs, competitor research)
  • Creation of personas
  • Creating the ideal user journey
  • Architecture of navigation
  • Wireframe creation
  • Layout creation
  • Construction of navigable prototype
  • Test with users to analyze the understanding of the solution
Rede project Rede project Itaú project Rede project

Itaú

In this project, we developed accessibility features for the visually impaired. The app already existed and was used by approximately 6 million users but did not comply with government laws that guarantee accessibility to banking systems for all users. Therefore, we worked to correct these errors.

Detailed description

  • Ethnographic research with users
  • Understanding of users' pains
  • Accessibility specifications for the development team
  • Test with users after development to confirm accessibility

After conducting field surveys and interviewing blind users who use banking applications, including the specific application in question, we developed test scripts with tasks for users to complete. We observed their use during these tests.

A specification was created according to the guidelines of Talk-back (Android) and Voice-over (iOS). The UX team navigated through the application using the accessibility features, testing each aspect and making necessary flow adjustments.

Itaú project Itaú project

Bradesco

In this project, our objective was to construct a platform for selling insurance online. In Brazil, insurance is traditionally sold exclusively through brokers in person. With the growing use of digital platforms, there is increasing interest among people to conduct all transactions online, thereby facilitating the process for users. For this project, we employed the Design Thinking methodology.

Detailed description

  • Desktop research
  • Ethnographic research
  • Analysis (users pain, stakeholder needs, competitor research)
  • Creation of personas
  • Creating the ideal user journey
  • Architecture of navigation
  • Wireframe creation
  • Layout creation
  • Construction of navigable prototype
  • Test with users to analyze the understanding of the solution
Rede project Rede project Rede project